A
Rock Web Master speaks
The managing editor
of Rock n world and web master of peachfuzz the unauthorized Enuff Znuff
fan page tell his secrets on how to increase Traffic to your band, or fan
page.
I began a Trading
post page for the band Enuff Znuff about two years ago, and did get quite
a bit of traffic, nothing major, but some. Then a friend of mine who was
doing a fan page for the same band asked me to take over as web master
of the page.
The traffic to the
site was dismal, maybe 3 hits a day. From May 19, 1997 to November 30 The
site got a total of 1200 hits. So the first thing I did to draw more traffic,
was to redesign the page. Then I got a domain for the page, you can check
it out at http://www.peachfuzz.org.
The next major addition I made to the page, was to add a trivia page, and
asked other fans to email me with information on the band. The response
was great, and traffic started to pick up. Besides it made the site feel
more like a fan page, with other fans contributing. One other thing I started
doing that increased traffic, besides new pages, was to make two or three
updates a week. But the secret ingredient, was to add the sights n sounds
page. It has real videos and Audio clips from the band, mostly from bootlegs,
I have. After that my traffic, went through the roof. Put it this way,
from May to Nov. 30 we had 1200 hits, From Dec 1 to April 1, 1998 we have
gotten 22,000 hits. What that shows is in order bring more people to your
band or fan page, the magic ingredients are trivia, or info on the band.
Content besides the usual discography and members names, I am talking
about tid bits. Secondly, make frequent updates, it takes a little
time but the pay off is worth it. Finally and most importantly in my case,
was to add real audio and videos to the site, making sure to add new songs
every week.
Five major changes
I made to increase traffic
-
Added Trivia and facts
about the band.
-
Asked other fans for
input
-
Added real audio and
Videos
-
Made 2 or 3 updates
to the site a week
-
Post all updates to
a What's new page, so fans didn't have to surf around to find updates.
The whole point of have
a fan page is to promote the band, and by increasing traffic you are doing
just that. There are most likely some other things like advertising that
could increase traffic, but those cost money, this stuff that I have found
doesn't cost anything but time, and willingness. Besides, it is a lot of
fun.
Peace
Keavin
The peachfuzz unauthorized
Enuff Z'nuff page. http://www.peachfuzz.org |
